The demolition market can be very competitive, especially for those that are just getting started. Entering a well-saturated area can be even more difficult. Lucky for you, however, we have put together some tips on different changes you can make to be more competitive in your area. If you are in the demolition market and want to know how to beat your competition in sales and boost your company’s reputation, keep reading:
Tips consider to beat your competition:
First off, you want to make sure that you offer a detailed service. You don’t just provide demolition services, but also offer guidance and advice to clients on the best ways to properly handle their demolition projects. By advertising and explaining that you provide valuable insights into the process and what steps should be taken before, during, and after the project, you show that you’re experienced and well-trained in your field.
Secondly, it’s important to maintain your client relationships. Develop a strong network of clients and build relationships with them that last well beyond their first demolition project. This can include client appreciation discounts, gifts, and future follow-ups. Remember that your clients can become your future marketers since word-of-mouth is one of the best ways new customers will find you. Making sure that your past clients have nothing but great things to say about your business will go a long way!
The third thing to do is offer competitive pricing. By ensuring that your rates are competitive in the local market, you will boost your booking rates. Some customers don’t mind paying top dollar for services, but most people will be looking to save a buck. This means getting more than one bid before making their selection to guarantee that they’re “getting the best deal”. Having your price point competitive in addition to the high-quality services you will be providing will make you a strong associate.
Another important tip to consider is creating business referral relationships. Working with a company who delivers high quality demolition leads can significantly increase the number of potential jobs that you get sent your way. Pairing up with local businesses that offer services that might precede demolition, such as realtors, architects, and contractors, can do the same. Invite professionals in your area to meet you and see the quality of work your business does. This can influence them to begin sending referrals your way, and it will help boost your company’s reputation in your area.
Lastly, making sure that you only hire qualified personnel can be the difference between mediocre and professional quality work. Not only will they be essential to finishing projects on time and within budget limits, but they must also be sure to work safely, and efficient operations in compliance with all regulations. Growing off this, going the extra mile to be professional is what will set you apart from your competitors. Things like using boot covers and laying down paper in the areas you’ll be walking will ensure that your crew isn’t ruining any flooring during demolition. Also, enforcing rules like not allowing workers to be on their phones or listen to loud music while on the job will most definitely be noted by customers. By putting yourself in your client’s shoes, you’ll understand how simple protocol changes can greatly affect how professional your business is perceived.
By following these tips closely, you should be able to outshine the competition and gain more clients that are eager to work with you due to the professional services and experience you bring. Be sure to commit yourself to providing excellent service and make each demolition job an opportunity for success! The demolition market isn’t easy to be in, but with these tips there’s no doubt that you can beat any competition in your area!