Owning and operating a tree removal company can be a rewarding experience, but there are some challenges that come along with it, such as inconsistent sales. If you’re looking to attract more business and keep the cash flow steady throughout the year, it’s important to have a strategy in place and think outside the box when it comes to the services you offer, as well as marketing yourself. One way tree companies can stay ahead of the competition is by offering quarterly services. This approach can help bring in consistent work on an ongoing basis and also help build customer loyalty.
Some ideas for services that could be offered every quarter are as follows:
• Pruning & Trimming – One of the most common services requested by homeowners is pruning or trimming their trees. By establishing a regular schedule (e.g., every three months) you’ll create an opportunity to perform low-cost maintenance tasks that will ensure healthier trees in the long run. This can be an easy sell if you explain that the cost of quarterly services will ultimately be less than it would be if they were to only have the service done annually. In addition, estimating how often specific trees, shrubs, and bushes will need pruning can help you set up a schedule with your customers. Fast-growing plants will need to be serviced more often if the owners want to maintain a specific look for their yards.
• Mulching & Soil Repair – Another service you can offer on a quarterly basis is mulching and soil repair. This is especially helpful for clients who live in hot climates and need additional water retention during the summer months. By offering this service as an add-on, you can boost your profits quickly, especially if your crew will already be working at the residence for other services. Many customers like the look of mulch on their landscape, but don’t want to deal with the hassle of laying and replacing it. The same can be said with turning the soil in flower beds. By offering these services, customers will know that they can turn to you for more services than just trees.
• Seasonal Preparations – Lastly, offering seasonal preparations can be a great way to keep your business running strong throughout the year. You can offer services such as storm damage assessment following major storms and leaf removal in the fall. Other services, such as cutting back perennials in the fall and tree wrapping in the winter. These are tasks that many people don’t want to do but will pay for to get done.
By offering these types of quarterly services, you’ll be able to attract more business to your tree company and increase your profit margins. Plus, with a consistent schedule for regular maintenance throughout the year, it will be easier for you to keep your crew working consistently. This will also keep your tree company staying top-of-mind with its customers, which leads to customer loyalty. That’s something that can’t be bought!
If you are a tree service company that’s looking to receive more tree service leads, look into All Local Pros. We’re a professional lead referral service that brings high-quality leads in your area directly to your doorstep. Join the growing group of tree companies that are already getting leads and offering quarterly services today!